Hess's Department Store - Hardcover
Hess's Department Store - Hardcover
Description
by Frank A. Whelan (Author), Kurt D. Zwikl (Author)
Hess's Department Store was a unique department store that with a combination of style and showmanship became a shopping legend for almost 100 years. Hess's was founded in 1897 in Allentown by brothers Max and Charles Hess. From its start as a dry goods store, it became the downtown heart of Pennsylvania's third-largest city for much of the 20th century. Its reputation was further enhanced by Max Hess's son, a showman for merchandising. Through a series of photographs, many from private collections and seldom seen, Hess's Department Store brings the glory days of Hess's to life again.
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Design
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